As a creative entrepreneur, developing and fostering your brand helps further bring life to your work, values, and professional goals. One way you can strengthen your brand and enhance its positive associations is to use it to create community. Here are some ways you can encourage your supporters to forge connections with one another and with you.
Read MorePaige Risley and Beth Moffatt have the unique experience of having been in the shoes of the candidates they find to help their clients. The pair of former schoolteachers decided to become virtual assistants before many people knew such roles existed. Fast forward to today, and through their business, We Recruit Well, they now help entrepreneurs find professionals to fill various remote and hybrid positions.
Read MoreCatrina Maxwell, founder of CatMax Photography. Photo Credit: Lovi Blush Photography
Whether you started your business years ago or plan to soon, as entrepreneurs, the approaches we take professionally tend to evolve over time as we gain knowledge and experience. There is always something to learn as we continue to chart our way to success.
Read MoreOutsourcing. The concept is one that is likely familiar to business owners and managers. As someone who provides the service to others and utilizes it herself, Candice LePorte of Elemental Design & Consulting, Ltd. understands the practicality and pushback associated with it. She regularly sees the added productivity and availability provided to cabinet designers, interior designers, and remodelers through her “back-of-the-house” offerings.
Read MoreDiamond King doesn’t neatly fit into one box. Yes, she is a yoga teacher, but she is so much more. Diamond is a guiding light in health, wellness, and spirituality. This true creative isn’t afraid to express herself (she loves karaoke so much she keeps a portable microphone in her car, “just in case there's an emergency karaoke session”) and has found a way to combine multiple interests into her brand, The Real Diamond King.
Read MoreSo, you’ve completed your business branding photography session or are debating whether to book one and are wondering how to make the most of the new images. While you may have a few ideas in mind, there are numerous ways to use high-quality branding photos to support your business. Read on for some top suggestions, many of which also apply to professional portraits/headshots.
Read MoreThe photos of Jennifer Looney from her Personal Branding Experience may be some of the most popular on her business’s social media pages, but to Jennifer, the real star of the show will always be the outstanding final product she delivers—whether that be custom window treatments, a comprehensive remodel, or interior design services.
Read MoreBefore the current year concludes, there are important tasks solopreneurs and small business owners should complete. Tackling these items can help you prepare for a new calendar year and have a stress-free tax season.
Read MoreThe word “system” is not synonymous with “complicated” in Wendy Ellin’s world. The workplace productivity consultant firmly believes in working smarter, not harder to achieve order and peace of mind.
Read MoreMost interior designers dream of seeing their work on the glossy pages of a magazine such as Atlanta Homes & Lifestyles or featured by an online media outlet like Apartment Therapy. Getting an interior design project published can be a signal to yourself and others that “you’ve made it.”
You can approach the task of actively seeking media coverage one of two ways. You can hire someone to do it for you, or you can tackle it yourself. If you plan to do the latter, this guide is for you.
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